Writing Lessons from Peter King

Anyone who knows me well knows that I love the NFL, and during the NFL season, there are three regular components of my life: watching the Dallas Cowboys, watching the Tennessee Titans, and reading Peter King’s Monday Morning Quarterback column on CNNSI.com.

I like to read Peter’s column not only because he has the pulse of what’s going on around the National Football League, but just as importantly, he’s a guy I like (based on what I know from reading his column). If you want a lesson in building more rapport with your followers, watch this video below, and then read Peter’s most recent edition of MMQB. This is a guy who does it right, in my opinion.