The Art, Science, and Business of Speaking
There’s a cool video going around that you may have seen — it shows a million-dollar plan on how you can start from scratch and become a highly-paid expert through books, speeches, coaching, and online marketing: Sign up to watch the video here The video is from Brendon Burchard, creator of Experts Academy. Brendon has […]
We’re well into the fourth quarter of 2010, and while you’re working away to close the year strong, it’s not too early to start thinking about how you’ll attack 2011.
Here are 21 ideas to give you a spark (in no particular order):
1. Make a plan. (As basic as it sounds, how many of us have been guilty of just “winging it”?)
2. Launch an e-learning program. Virtually everyone you speak to during the year is a potential enrollee, as are your book buyers, website visitors, and others. You could even offer customized programs for individual client organizations as add-ons to your keynotes.
3. Target new, largely untapped (by you) sectors or industries. Maybe there’s a particular market you’ve always felt you could help, or maybe you’ve had great success with a few companies in a certain industry.
Do you remember the old “Choose Your Own Ending” books? They were really popular — and lots of fun — when I was a kid. This little message is something like that. I’m going to present you with some raw materials, and then I’ll let you draw your own conclusions.
For starters, all I want you to do is listen to this 90-second clip of a concert pianist…
IMPORTANT: Before you read on, make sure you’ve read part one of this post here. So what did you think of that 90 seconds of music? Would you give it a 10? An 8? A 5? A 3? Keep your score in mind, and then watch this video, from which the audio excerpt you listened […]
Most of my time is spent working with established speakers — usually booking them for our speakers bureau clients or consulting with them about effective marketing strategies — but through the years, I’ve also been honored to have hundreds of aspiring or emerging speakers contact me and ask me how to get started as a […]
Steve Forbes brought Warren Buffett and Jay-Z together for a conversation about wealth and the art of giving. A full video of their conversation is below, but first, here are three things that attracted my highlighter as I read the article in Forbes, and why I think they matter to you and your speaking business.