The Art, Science, and Business of Speaking
Maybe you’ve heard about this new social media/video streaming app called Periscope. (Maybe it seems like you’re hearing about it everywhere.) Periscope launched in March and by early August they had surpassed 10 million user accounts. I guess that’s what you call reaching “critical mass,” because that’s about the time I went from knowing about Periscope to not being […]
I was talking with two speakers last week about social media strategies and I thought you might find this interesting. One is deep into the process of creating 30 short videos to accompany 30 short blog posts, all of which will be released over time. This will “feed” her blog […]
When speakers ask me how to get more exposure for their speaking business, I often advise that they think of themselves as the leader of a movement. Why? Because when you’re leading a movement, then you’re about something bigger than yourself. By its very nature, a movement is about drawing […]
He made $5.6 million in 24 months. She sold 2 million books last year. She has over 10 million Twitter followers. He just spoke to an audience of over 5,000 people. Oooooooo…. impressive! We love big numbers, don’t we? Are big numbers attached to any of your goals? Probably so… and there’s nothing […]
Have you ever asked… “Does Twitter really work?” “Can it help my business?” “How do I get the most out of it?” “How do I measure success?” Odds are you have, because these seem to be the big social media questions on everyone’s mind. If so, good news — I […]
Following up on yesterday’s post with 10 ways speakers can use Twitter in their speaking business, check out a couple of recent tweets from Ryan Seacrest, host of American Idol: If you follow that link in his tweet, you’re taken to this post on his site which has the video […]