The Art, Science, and Business of Speaking
From the Succeed Speaking newsletter: Chances are, you’ve seen one of those funny-looking boxes by now (like the one on the right). What the heck is it? Do you have one of your own? Do you need one? It’s time for some answers, starting with… Yes, in my opinion, you […]
Have you ever been frustrated by speakers bureaus? Have you been struggling to keep up with all the changes in the speaking industry? Are you ready to increase your fee, but you just don’t know how? Are you looking for some fresh ideas on how to stir up new business? […]
Hubspot, a company specializing in inbound marketing, compiled 101 marketing charts and graphs which is worth a look, but there’s one slide in particular that I want to highlight: What does this mean to you and your speaking business? Earlier this year, I wrote the What Is Your Website Doing […]
There’s a cool video going around that you may have seen — it shows a million-dollar plan on how you can start from scratch and become a highly-paid expert through books, speeches, coaching, and online marketing: Sign up to watch the video here The video is from Brendon Burchard, creator […]
We’re well into the fourth quarter of 2010, and while you’re working away to close the year strong, it’s not too early to start thinking about how you’ll attack 2011.
Here are 21 ideas to give you a spark (in no particular order):
1. Make a plan. (As basic as it sounds, how many of us have been guilty of just “winging it”?)
2. Launch an e-learning program. Virtually everyone you speak to during the year is a potential enrollee, as are your book buyers, website visitors, and others. You could even offer customized programs for individual client organizations as add-ons to your keynotes.
3. Target new, largely untapped (by you) sectors or industries. Maybe there’s a particular market you’ve always felt you could help, or maybe you’ve had great success with a few companies in a certain industry.
Do you remember the old “Choose Your Own Ending” books? They were really popular — and lots of fun — when I was a kid. This little message is something like that. I’m going to present you with some raw materials, and then I’ll let you draw your own conclusions.
For starters, all I want you to do is listen to this 90-second clip of a concert pianist…