The Art, Science, and Business of Speaking
IMPORTANT: Before you read on, make sure you’ve read part one of this post here. So what did you think of that 90 seconds of music? Would you give it a 10? An 8? A 5? A 3? Keep your score in mind, and then watch this video, from which […]
Wondering what you missed at the National Speakers Association’s 2010 Annual Convention in Orlando? Or maybe you were there and you just want to re-live it?! Now you can “Relive #NSA10 — Twitter Style“!! That’s right… We’ve collected all 2,937 tweets with the #NSA10 hashtag between July 17-21, 2010 and […]
I shared six ways to write presentation titles that capture attention in this week’s newsletter, including: Communicate a distinct benefit/solution. Spark curiosity. Establish credibility. Demonstrate your (or your presentation’s) uniqueness. Appeal to the client’s needs/challenges. Create a sense of urgency or action. (If you’d like to see some sample applications […]
If you know me, you know I love comedy! One of my favorite stand-up comedians is the late, great Mitch Hedberg. Unfortunately (for me) I discovered his brilliance a little too late and never had the opportunity to see him perform live. One of his bits came to mind just the other […]
Are you struggling to define your brand? It may be easier than you think. First, let’s make sure we’re clear on what a brand is: “Simply put, your brand is your promise to your customer. It tells them what they can expect from your products and services, and it differentiates […]